Aupress Serif is a high-contrast display serif that combines elegance with a sharper, more contemporary attitude. Refined hairlines, sculpted curves and decisive vertical strokes give the family a sophisticated presence without allowing it to become delicate or nostalgic.
Designed for typography that must carry both beauty and authority, Aupress Serif brings distinction to editorial covers, cultural identities, packaging and campaigns. Its expressive details reward generous scale, where the tension between precision and personality becomes fully visible.
Aupress Serif can be adapted specifically for your brand—from individual characters and stylistic alternates to weights, proportions or a more extensive bespoke version.
